Tour De Nez Annual Bike Race ● 2017
Poster Design // Branding
In celebration of Tour de Nez's 25th Anniversary, the concept focused on celebration of Reno, the hometown of the local bike riders who have participated in the race for years. In the illustration, the old Reno and the New Reno cityscape coexist with the bicycle wheel connecting the two. We have runners running up the wheel as Tour de Nez holds a special running program called "Tour de Toes."